marketing coach for small business

Empowered Teams.
Elevated Marketing.

Your team is smart. So why does the work still feel messy?

Campaigns are running, but not running smoothly.

It feels like everyone stuck in reaction mode.

You know they’re capable of more. But without clarity, structure, and sustainable support, even the best talent can fall short.

Metric Impact helps you streamline how your team works and strengthen the work they produce.

Through hands-on mentorship, targeted training, and strategic guidance, we unlock momentum across everything from cross-functional collaboration to campaign execution.

Want a taste of what that support feels like?

Book a free 20-minute strategy chat through Impact Office Hours — your chance to get expert insight on your biggest marketing challenge.

The Impact Intensive

A focused half- or full-day session for small teams or business owners who are tired of guessing and ready to get their marketing on track.

If your marketing feels like a mess of ideas with no clear direction the Impact Intensive is for you.


This isn’t a generic course or a coaching call. it’s a roll-up-our-sleeves session where we assess what’s working, fix what’s not, and build a custom marketing plan you can actually follow.

Available in 4- or 8-hour formats to fit your needs.

The Impact Effect

  • “Katy has a gift for spotting inefficiencies and fixing them fast. We’re seeing better results with less stress and more time to focus on the bigger picture.”

    Ashley Gotlieb, Founder, CircleMoms

  • “When I recently needed help setting up an account and driving complex strategy for a new, high profile client, my first call was to bring Katy in to the fold to help supplement my team and she delivered – per usual. I implicitly trust her recommendations and know that she will find a way to bring value to her clients. 10/10, would highly recommend!”

    Travis Jones, Director of Performance Marketing at Cro Metrics 

Metric Impact Offers Customized Solutions
to Fit Your Needs

Every team has untapped potential — but it’s hard to fix what you can’t clearly see.

Metric Impact offers hands-on support tailored to your team, your structure, and your goals.

How We Support Marketing Teams

Training sessions that sharpen strategy and build confidence

Coaching for marketing leads stepping into bigger roles

Workflow and process guidance to streamline execution

Practical support during periods of growth, change, or overwhelm

Empowerment-focused approach that strengthens internal capability

Katy Deluca Lucey
Katy Lucey

Meet the Team

Katy Lucey
Managing Director

After 10+ years leading marketing teams and advising global brands, I’ve learned this:

Great marketing doesn’t come from the latest tools or the biggest budgets. It comes from teams that work well together and programs built to actually work.

I built Metric Impact on a clear belief: high-performing marketing can be sustainable – for your team and your business.

I partner with marketing leaders to bring more clarity, consistency, and confidence to their teams and their marketing programs. Whether it’s a fast-turn audit, a team workshop, or ongoing coaching and consulting, I help teams move from reactive to intentional.

I’ve supported everything from lean in-house teams to global brands like the NFL, Coach and Keurig, with a focus on helping small-but-mighty departments get more out of what they already have.

If you’re ready to cut the chaos and build a marketing function that runs smoother, works smarter, and feels better — let’s talk.